Santander Bank in Poland is launching the #afFIRMAtions project for entrepreneurs and people who want to set up a business. It is free training with recognized experts from various industries. The partners of the project are Polfund Loan Guarantee Fund and Polish Entrepreneurs Foundation.
Every year, more and more people decide to start their businesses. In the difficult economic environment that entrepreneurs have had to face in recent years, the development of soft skills increases their chances to be successful. That is why Santander Bank Polska wants to support both current and future entrepreneurs by helping them gain new skills during free training.
“We support entrepreneurs not only by offering them new solutions and tools for finance but also by helping them develop their businesses. The #afFIRMations project was created to share practical knowledge with entrepreneurs. The training develops soft skills related to brand building, motivation, and establishing business relationships,” – says Filip Jaskuła from Santander Bank Polska.
“Inspiring to run a business is one of the statutory activities of the Polish Entrepreneurs Foundation. We motivate those who are just trying to set up their businesses but we also try to rekindle the fire of motivation in those who have been running a business for years and are looking for new paths, solutions, and inspiration for themselves. The #afFIRMations project is a non-standard approach to training. It combines substantive knowledge with ease and lightness brought by very interesting speakers,” – says Marcin Pawłowski, President of Polish Entrepreneurs Foundation.
During eight meetings, experts from various industries will share their knowledge and experience. Karol Bielecki, Polish Handball Representative, will talk about motivation, from Janina Bąk – Statistician and Author, participants will learn how not to be afraid of bold ideas and take care of their mental health. Iwona Caputa, Business Trainer and ICF Accredited Coach, will share her knowledge about building a brand on LinkedIn.
Online training takes place every other Tuesday at 9.00 on the Polish Entrepreneurs Foundation`s training platform. It will last until September. The next meeting with Karol Bielecki on motivation will take place on June 20. #afFIRMAtions is another joint project after “STRONG in Business” prepared jointly by Santander Bank Polska and Polish Entrepreneurs Foundation.
More details about the #afFIRMAtions program and the training schedule can be found here (in Polish).
Source: the Bank`s press release dated June 19, 2023










