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Digital SME Sales Tools Study. CEE 2020


Annual review of the digital customer acquisition processes in the SME segment


As the digital sales process of financial products to the SME segment is becoming more and more relevant, we decided to start the annual reviews of digital customer acquisition processes with this study and publish some first examples of such implementations in the CEE region.

Described cases from:

  • Budapest Bank (Hungary)
  • Banca Transilvania (Romania)
  • Alior Bank (Poland)
  • ING Bank (Poland)
  • PKO BP (Poland)
  • SMEO (Poland)
  • Garanti BBVA (Turkey)

To download the Study, please Add it to the Cart and proceed with the order, after that you will receive a link to the Study

Watch Video Presentation:

SME Banking Club is an international networking platform of business bankers aimed to provide relevant information on what banks and financial companies are offering for entrepreneurs, micro-, small and medium enterprises (SMEs).

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